JULY NEWSLETTER 2014

“Consistency is the last refuge of the unimaginative.”
– Oscar Wilde

GirlSwimmingBe Yourself

Consistently you’ll be asked to just “be yourself.” Those casting you want YOUR interpretation of the script. We want the most dynamic, spontaneous, “YOU” you can be!

Besides, most casting sources know what they don’t want rather than what they do. (You may even hear, “They’ll know it when they see it.”) And as a result, many novice talent set out to determine what a client might want from them using deductive reasoning; they attempt to rule out all the don’ts rather than concentrating on the dos. Problem is: You can’t tell yourself how NOT to do something.

For instance, DON’T think of a banana. Or DON’T think of a cat. It’s an impossible proposition. Yet, a good deal of direction you may be given will be, “The first paragraph was great, but don’t do what you did on the end. Do something else. And…rolling…”

Most voice-over auditions are recorded from basic home-recording setups, which is another good reason why it’s so important to master your self-direction skills. Also, self-direction skills are necessary during every recording session because assuming those likely to hire you know precisely what they are looking for and how to articulate what they’re after is incredibly rare and therefore short-sighted if you’re not prepared.

This is where effective coaching comes in. You have to tell yourself what you want in the equation, not the other way around. At Sound Advice, we impart the most-reliable copyrighted techniques that will allow you the greatest opportunities to self-direct.

There’s certainly a learning curve to developing and mastering your auditions, as well as your basic recording and editing abilities. And while we want you to be a professional voice talent more than anything else, every opportunity to develop your self-directing skills, the better. So, once you determined WHERE and HOW you will record your voice-over auditions from home, you’ll need to develop your editing skills to record and edit your auditions. It takes time and practice to deliver consistent auditions you can confidently deliver. Advertising to talent agents you’re available for auditions when you’re unprepared can be a deal-killer. You want your new talent agents to confidently rely and endorse you. THEREFORE… we recommend our exclusive service we call PRACTICE AUDITIONS.

This is eight full weeks worth of exercises and challenges to help you hone your home-editing skills, while playing with the copy currently used today on many top auditions.

How it works: We randomly e-mail you scripts throughout the week for eight weeks, most with pending deadlines just like you can expect from real auditions. For instance, you might receive two auditions on Monday, nothing on Tuesday, three on Wednesday, one on Thursday and nothing on Friday.

These won’t be real auditions for actual jobs, but you should treat them as such. The object is to practice recording, editing, and returning your auditions quickly and well within their deadlines.

Our engineer will let you know whether you are too far off mic or too close, too low or too loud, and whether you sent it in on time. The more you do, the better you get and the sooner you can put your attention back on your performance, where it belongs.  They are only meant for you to practice your skills from your home-recording setup. The goal here is to give you the greatest opportunity to deliver your very best—always.  

To develop and master your performance skills, give us a call and schedule some time with us to coach. ›

The Purpose of a Voice-over Demo

Your demos are expected to be a professional demonstration of what it is you do best, and what sort of work you’re aiming to secure more of. Voice-over demos, like on-camera reels, are meant to define who you are professionally and what work you do best.

While there are no absolutes when it comes to what should and shouldn’t be included on your demos, probably the most key factor is: Specifically, what effect (or work) are you attempting to attract?

Which leads to the next inevitable defining factor: What does the producer need and want to achieve from your demos?

At Sound Advice, we have extensively surveyed those most likely to hire you in order to take as much of the guesswork out of the equation as possible. Producers are generally attempting to “sell” you, as a talent, to their clients, directors, and to various creatives.

Each demo track targets the specific area of the industry you’re aiming to work in and areas that can best define your greatest assets.  

Producers who utilize your demos do so to discern whether to audition or simply hire you, therefore your tracks must fulfill the producer’s professional needs and standards.

The best definition of a voice-over demo is: what it is you do best and what you want more of. This is also true of headshots, on-camera reels, or any other promotional tools designed to evoke more work.

For the best examples of truly remarkable voice over demos, check out a few of the demos on our site: http://voiceoverinfo.com/our-exceptional-demo-production/›

hotairballoonsA Gentle Reminder

If you have yet to start coaching, producing your demos, or promoting your self, now’s your chance! I can’t stress how rewarding you can make this summer—AND still enjoy plenty of down time with friends and family, IF you simply dedicate yourself to establishing your career RIGHT NOW! And we can help.

July and August are magical months in a variety of ways, not the least of which they offer the greatest opportunity to train, to commit to demo production, and to promoting yourself to agents and potential clients.

So, get busy living or drift further away from your true career goals. The future is in your hands right now. Give us a call at 323.464.0990 to START today! 

 

Copyright © 2014 by Kate McClanaghan, All Rights Reserved.